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Florida Georgia Line’s Brian Kelley on Tribe Kelley: ‘It’s a Movement’

Brian Kelley
Rick Diamond, Getty Images

When Brian Kelley isn’t traveling the world bringing the music of Florida Georgia Line to the masses, he’s assisting his wife Brittany with their clothing line, Tribe Kelley.

“It’s got a real cool vibe,” he says of Tribe Kelley. “Everything’s made in the USA, my wife and I design it, it’s really, really comfortable. It’s not just merch thrown together.”

Kelley says each piece is detailed thoughtfully for the lifestyle brand. He adds that Tribe Kelley isn’t just a clothing line.

“It’s a movement. The Tribe encourages individuality,” he explains. “So, it’s cool to just throw on some cool threads that feel good and make you feel comfortable.”

The brand has been inspired by both Brian and Brittany’s travels, and is dreamed up in their home of Nashville, as well as Los Angeles.

“Throughout our collections, you will find a theme of natural colors and materials that have been hand picked for comfort and you will find styles that are cultured with love,” the couple write on the clothing line’s website. “Tribe Kelley wants to provide pieces that are easily recognizable in a crowd of trend. This clothing is designed in the midst of travel, playing shows, and chaos; meanwhile manufactured right here in the States in Los Angeles, California.”

Currently, Kelley is in Australia with bandmate Tyler Hubbard. The duo have some downtime before their tour picks up there on March 8. Florida Georgia Line are also planning to release their new album this spring, which features their current single, “Confession.”

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