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Luke Bryan Hosting Four-Day Crash My Playa Concert in Mexico

Luke Bryan
Michael Loccisano

Luke Bryan doesn’t actually own a beach in Mexico, but he still wants you to crash his playa when he hosts a four-day beach party in early 2015.

From Jan. 23 to Jan. 27, 2015, Bryan is throwing an international concert that will also include his pals Florida Georgia Line and Cole Swindell as headliners. Kelleigh Bannen, Dustin Lynch, Eric Paslay, DJ Rock and Chris Stapleton are also on the bill at Bryan’s first ever Crash My Playa event. The party takes place on the beach at the Barcelo Riviera Maya, which is on Mexico’s Yucatan Peninsula.

“We initially talked about an event that would bring our fellow artists together for a concert and the beach, and then it just kept growing, and now it looks like we’re going to Mexico!” the booty-shakin’ star explains.

The party is four days and five nights of all-inclusive fun at one of the resorts. Fans who want to go will get a poster from the event, beach bag and a beach towel — and, of course, all the music they can handle!

“We have scouted out hundreds of potential locations for the event looking for the perfect spot and handpicked the amazing resorts each with their own unique character and location,” Dan Berkowitz, CID Entertainment’s CEO, says. “What we’ve landed on has all the elements to be an unforgettable, intimate event shared by good people in the sun and sand.”

For more information on the beach concert extravaganza, visit the event’s website here.

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