Cole Swindell challenged Luke Bryan to a frigid ice bucket challenge, and the country superstar in the tight jeans stepped up to the plate. The best part? It was all for a good cause!

"So I'm on the field here at Gillette and Cole Swindell has challenged me to strike out ALS," Bryan says from the stage of Gillette Stadium in Foxborough, Massachusetts, where he played a show recently. "He's challenged me. I'm gonna do it and I challenge Charles Kelley of Lady Antebellum. Love you Charles."

In the video, Bryan then lifts the giant bucket of ice over his head and lets out a scream before the freezing water hits his body. Instantly, he's soaking wet. The few people in the stadium before the show give the 'Drunk on You' singer a round of applause for his bravery before Bryan walks away with the bucket on his head and a big grin on his face.

Lee Brice and Dierks Bentley inconspicuously stand in the distance as Brice says, "I think my time might be coming."

"Damn, those jeans just got tighter," Bentley chimes in.

Amyotrophic lateral sclerosis affects the brain's nerves and the spinal cord. It's a disease that leads to death, which is why Major League Baseball and the ALS Association are teaming up to "strike out" the disease at ballparks. Bryan and Swindell (and hopefully Kelley) help the cause by taking the fun challenge.

Batter up, Lady A boy!

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