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Martina McBride Teams Up With NASCAR for ‘One Time’ Video

Martina McBride
Mike Ehrmann, Getty Images

Martina McBride has become the unofficial spokes-singer for the Daytona International Speedway. The ‘Teenaged Daughters’ singer belted out the Star Spangled Banner at the Daytona 500 in February, and again before the Coca Cola 400 last weekend. In addition, she’s released a NASCAR-riffic video for a new song called ‘One Time.’

While the song isn’t her next single, it’s easy to enjoy to even without the racing imagery. During the video, one sees plenty of McBride and plenty of bumper-to-bumper, rubber burning racing. McBride tells that there are plenty of similarities between auto racing and country singing. “The fans seemed to be so up close and have a lot of access. It reminded me of country music in a lot of ways. I know there are a lot of NASCAR fans who are country music fans too, because there is a lot of accessibility.”

She adds that the head of her record label is a big NASCAR fan, and he’s used some of his connections to secure top billing for the artists on Big Machine, Valory, and Universal Republic. Big Machine has just been named a presenting sponsor for this month’s Brickyard 400.

On its own the song could be interpreted as a rocking love song. “It’s like I waited my whole life / For us to be together this one time / Let’s make it last forever,” McBride sings during the chorus. While it’s likely that’s what she had in mind originally, an astute NASCAR fan could point out that racing at Daytona International requires a loyal partner to draft with. The singer’s next single will leave no doubts as to it’s origin meaning. Listen for ‘I’m Gonna’ Love You Through It’ on your radio soon.

Listen to Martina McBride’s ‘One Time’

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Watch the Martina McBride ‘One Time’ Video

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