Scotty McCreery and Lauren Alaina used their first awards show appearance ever to press Americans to donate to the Red Cross on behalf of tornado victims -- oh, and to introduce Sugarland, who brought a powerful performance of their song, 'Stand Up.'

"This has been a trying time in America, and the devastation has been immense. From my home state of Georgia..."Alaina said as she held the mic, before passing it to McCreery, who finished, "To my state of North Carolina. From the south to the midwest, so many are in need of assistance."

"With this in mind, our next band donated the proceeds from the downloads of this hit song to the American Red Cross," the 'Like My Mother Does' singer continued, before Sugarland took the stage.

Finally, Jennifer Nettles and Bush walked out -- but they weren't alone. The duo was joined by Tiffany and Lexi Gilbert of Joplin, Missouri, who were brought out to wave homemade flags that read "LOVE" above the empowered crowd.

By the end of the song, it was apparent that everyone in the live audience had been given miniature versions of the same love-inspired flags, because they were all waving them high above their heads.

To make a $10 donation to the American Red Cross with Joplin in mind, text the word "REDCROSS" to 90999 or contribute online here.

More From Taste of Country