Taylor Swift is currently in the middle of her nearly sold out Speak Now Tour, but found a few hours on Thursday to pop into the Big Apple and launch her new Wonderstruck perfume, in addition to making a pit stop at 'Live! With Regis and Kelly' in support. The 'Sparks Fly' singer appeared at the Macy’s in Herald Square looking as youthful as ever as she spritzed her new fragrance and smiled for photos.

The 21-year-old superstar, who was just named Billboard's Woman of the Year, sported a classic dress with a modern twist, twirling in a sheer version of a knee-length striped ensemble with open-toe heels and her signature red lipstick. Despite her busy schedule, Swift flashed her pearly whites and held the shimmery purple Wonderstruck bottle up to the flashes, never once letting on how tired she must be from being on the road.

Swift's Speak Now Tour picks up again in Lubbock, Texas tonight, October 14. As expected, the show is long sold out.