Making big bucks is not a new game for Toby Keith. But when those dollar signs add up to a good cause and break a record, it means a little bit more.

The 12th annual Toby Keith & Friends Golf Classic held last weekend at Belmar Golf Club and Riverwind Casino in Norman, Okla. raised $1.2 million for the Toby Keith Foundation. That number was high enough to break 2013's $1,037,000 record.

So what was Keith's big secret to gain support for that much money? A live auction that brought in more than $575,000. Hopeful bidders had the chance to wager their highest offers on items such as an outing with pro golfer Anthony Kim ($24,500), a Highwaymen signed guitar ($24,000), a John Deere Gator ($22,000), custom Toby Keith guitar ($20,000), and CMT Music Awards and British Open packages, each going for $20,000. The top prize was a chance to stay at Keith's house in Cabo, Mexico. The vacation could have been yours for a mere $70,000. On the golf course, winner Frank Starr donated his new Ford truck back to the Toby Keith Foundation.

All proceeds raised over the weekend benefited OK Kids Korral, a cost-free home-away-from-home for pediatric cancer patients and their families. Keith has been making strides to help those with pediatric cancer since 2006, and the opening of this facility a year ago is one more step forward for the cause. Feeling inspired to make a donation? You can find all the information you need to do so right here. 

We'll chalk this up as another win for the Big Dog Daddy.

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